Tag: communication

Marketing Communications Plan Essay

Marketing Communications Plan Essay

1. Mitsubishi Motors Corporation’s (MMC) analysis of the corporation’s media coverage and websites was made to assess MMC’s current communications style and messages. Representatives from MMC networks in various countries were also interviewed to determine today’s customer perceptions of MMC’s products. This research found that while MMC customers were happy with the products and services they use, non-users did not buy cars because they did not fully understand depth and breadth of MMC’s products. MMC’s successful marriage between advanced technology and innovative model designs is largely invisible to current and potential customers. MMC research also found that messages were lost or unclear – failing to reach target audience. To improve MMC’s communications strategy and achieve its marketing objectives, it was decided to create an effective marketing communications programme. This paper presents a marketing communications plan which was built for MMC.

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Ethos: The Most Important Appeal in Leadership Communication Essay

Ethos: The Most Important Appeal in Leadership Communication Essay

Aristotle devised three modes of persuasion or appeals involved in the art of communication — either written or oral. Before jumping into the conclusion that Ethos is the most effective leadership communication, it is equally important to identify the different appeals: Logos, Pathos, and Ethos.

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Managerial Communication Essay

Managerial Communication Essay

Communication is a very important tool in any organization. It is through communication that managers of an organization provide information that is necessary to the rest of the employees on how to get work done in an effective and efficient way. Communication is so vital to an organization that it is understood that the level of success of any organization depends on the communication strategies that have been deployed (Simons, 2002). Communication also is very important during recruitment and training off new employees. Usually the human resource department is the one that is charged with this responsibility in most organization. As the junior vice president of the organization, it implies that the kind of communication that will be given to the new employees is managerial.

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Leadership Communication Essay

Leadership Communication Essay

Leadership communication reports are prepared for business audiences. These individuals expect long and detailed documents. The content and organization of the report are usually dictated by the style of the company, type of report and the standards of the industry. The leaders of the organization are expected to prepare reports with the purpose of informing, persuading or instructing.

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Management Communications Essay

Management Communications Essay

A) Two or more people who work collectively to achieve a common goal form a team. Teams are formed with the aim of doing a task which is too complex for an individual to achieve. By being the part of a work team, one contributes to the success of the organization by working with others to achieve the overall objectives of the organization. It takes a good leader to build effective teams. In the following paragraphs, various methods for making the work teams successful will be discussed.

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Major Communication Problems Essay

Major Communication Problems Essay

The explanations, the misunderstandings, the disagreements and even the conflicts represent issues that affect the communication, through the barriers raised by people, managers and executives, more or less intended.

These barriers may be general and specific to the management process.

In the management analysis, it is important to identify the way in which the recipient, the communication channel, the message, the language used, the feedback and the environment can each affect negatively through various forms the efficiency and effectiveness of communication.

Mr. John T. is the manager of a business consulting company. He accepted our invitation to an interview regarding the communication problems that occur between his organization and clients.

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Major Communication Corporations: CBS Essay

Major Communication Corporations: CBS Essay

The CBS Broadcasting Inc referred to as CBS is a television network based in America. The CBS was formerly known as the Colombia Broadcasting System and hence the name CBS. CBS was founded by William S. Paley after he bought the United Independent Broadcasters Inc which comprised of sixteen radio stations in 1928 and then renamed it to Columbia Broadcasting System. In 1927 Columbia bought a small Brooklyn station that was known as WABC and this later became the flagship station of CBS. The other stations that were owned by CBS were WBBM Chicago, KNX Los Angeles and WJSV Washington among others. In 1928 Paramount Pictures invested a lot in CBS but this came to an end in 1929 when the stock market crashed and this forced Paramount Pictures to sell back its shares to CBS in 1932 (Barry, 2004). In the early 1930s the CBS launched an independent news division that was made possible by Paley’s vice-president ED Klauber together with the news director Paul White (Gates and Gary, 1978). Another contributor in the early days of CBS was Edward R. Murrow who made CBS become the network that reported news on the spot. In 1938 CBS bought the American Record Corporation which was the owner of the former investor of CBS, Columbia Records.

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Killing With Keyboards Essay

Killing With Keyboards Essay

  1. What is at risk?

The scenario presented in the presentation talks about how our actions can allow us to do harm unknowingly to others.
The risk here now is inadvertent giving of information through the Internet (even without stating the actual facts) inherently, but through the connection of details made available through potential facts leading to the puzzle. As stated at the introduction, that Chris Raddick will be killing 238 U.S. soldiers in 2010, it just claims that by just simple conversations mentioning data that can be possibly used against you or your faction can be dangerous.

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